MSRP $34.99: Contractor grade and ISO 9001certified, THE "MAGNATACK" - 1" x 25' Magnetic Face Tape Measure is STANLEY QUALITY stands out 7.6' and is tough enough to handle the most demanding work environments, Our tape measures come with a LIFETIME GUARANTEE AGAINST MANUFACTURER DEFECTS and Liability Insurance of $4 Million dollars. Price includes free 4 color label digital imprint.